Big events are a great way to create energy, mobilize the people, and reach out to your surrounding community. But events can also distract you from your main purpose if they aren’t done strategically! The tension is how to pull off the event in a way that carries out the vision of your ministry. To balance that tension, take a look at these three common myths that too many event planners in the church buy into…and learn how to avoid them!
1. I’m the hero if I pull off an event single-handedly.
If you are like most event planners, you probably hate to “burden” other people with what you deem as “your” responsibilities. “What’s wrong with that?” you ask. Nothing…except that you end up doing everything yourself!
Leadership is all about delegation. It’s about sharing responsibilities, even though you are ultimately responsible for the outcome. Not only does delegating properly keep you from burning out and becoming a bear to work with, it also allows other people to be a significant part of something bigger as they use the gifts and skills God has given them.
2. A successful event is one that runs without a hitch.
A successful event is one that people come to, not necessarily one that doesn’t have a few bumps along the way! If everything is planned perfectly and runs smoothly but no one shows up, then you haven’t accomplished your purpose. Remember the key goal is to reach people. As a part of your planning process, be sure to develop a marketing or “reach” strategy so you can reach and connect with people before and during the event.
3. The event is over when the last guest leaves.
It feels good to sit back and reflect on an event that was well-done. But an event isn’t over until the follow up is done! As you begin the cleanup phase, strategically think through how you will follow up with those who attended the event so you can strengthen the connections you made. This event should be the beginning of their journey, not the final destination.
Looking for more direction on how to successfully pull off a big event in your church? Check out our new Event Planning App Session at C3! This new app session will provide even more practical tools and strategic principles that will help you leverage your events to accomplish the vision of your church. Bring your team to this app and your event debrief will be the celebration after the party! Check out the C3 Conference App Sessions here!